Are you serious about business or...

Are you serious about business or...


Having reflected for a while (not a thing I am known to do very often), I have come to a conclusion that a significant change in membership of this site is required.

For whilst it may not look life threatening, the illness is creeping up and required radical change

That is to start to differentiate people and their seriousness about business.

So to that end I propose the following "levels" for the "new ecademy"
1) blackstar life - stay as it is
2) levels of membership that identify:
a) board member/ director of a plc
b) board member/ director of a ltd company
c) registered partnership
d) sole trader trading for more than 2 years
e) pre/ new start business in sole trader form
f) other

If this is to be a serious site, then we need to know who is who.

All members are on PN level with the ability to post 2 public blogs a week
pay as you go for:
block of additional blogs
each auto renew market place ad
one event per month (paid) - others as you go

This differentiation will help ecademy by helping to identify potential market/ sales opportunities, i.e. who might buy what technology/ insurance/ other professional services etc

radical - yes
challenging for some - yes
makes business sense - yes
sustainable as a marketplace/ network - well it gives it a chance



Mike Morrison
RapidBI.com
+44 0208 2300980
Blog:

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Lyndon Wood

Lyndon

Are your serious about business or...

Ooooo I cant wait for the new platform. How the subscription will work I am still hung on will blog separately. L

1 comments

Angus Whitton

anguswhitton-88567

Are your serious about business or...

Mike I don't agree, I used to buy the Sunday Times and promptly discarded about 4 sections, sports, property, jobs, some silly coloured magazine etc. some people probably kept the bits I discarded and ... etc Some people who bought other newspapers were influenced by horoscopes, crossword puzzles, caricatures, tv mags etc Now I confess, and I've already blogged on this, that I'd like a button on ecademy which if pressed would not only block various people from PMing me - but also prevent their other communications being visible to me. That would mean I would 'perceive' a less cluttered front page where all those busy hyperlinking their businesses to some keys words via a cut and paste 'special' would not be visble to me. Of course - I fully realise that some people who don't appreciate the finer points of knitting might switch me off ;-) but I'm willing to take the risk :-) Angus

1 comments

Katie-Ellen Hazeldine

katieellenhazeldine-186355

Are your serious about business or...

Some people , I'm one, may be very serious about their business but stay business-light on the FP, not because they are not serious, but perhaps they don't feel, or they have learned that here is not the place to discuss their business, let alone ask for help, should they be looking for that. They may purchased expertise here however, to assist their business away from the FP. They may have clients here ,found and kept here, plus they are contributors as paying customers, and as well wishers. Because of the juggling of the business and social identity, one has the 'whip hand', now the other does, Ecademy probably does look a bit odd ball at times to some, or dull at other times to others. It has a personality all its own.

1 comments

Robert Craven

robert-craven-22343

Are your serious about business or...

MM The groups/pay levels etc will emerge once a coherent and robust strategy (AKA business model) is defined. Can't comment without that big picture piece and some understanding of the competitive environment and customer/client wants/needs/hurts, clarity about the offer and positioning etc etc. RC

1 comments

William Buist

WilliamBuist

Are your serious about business or...

Tags that each member can apply to people would let you run any taxonomy and hierarchy without affecting what benefits people can choose to purchase. It makes sense to think about the different needs of each group, but I wouldn't want to see groups restricted to only certain subsets of the offer. Bundling into 'typical' packages does make sense though. Tagging systems work well in small volumes but can get unwieldy very quickly. Especially if the tags are public and shared. It is however, just a coding, database performance issue and that's solvable. If you create a fixed taxonomy, even if it is intended for the people involved to be seen as equals they often aren't.

0 comments

Lyndon Wood

Lyndon

Are your serious about business or...

If we think a little more laterally about how the member can be identified then we can have some more ideas. I am still open to this and is a critical part. The balance is: 1. Making it easy to join 2. Segmenting the membership without discriminating Simplistically it would be easier to do Free 2 blogs, PN and BS (inc BS Life) then Pay for what you want from there of the additional tools not on the current Ecademy. Good blog worth more ideas. Thanks Mike L

2 comments

William Buist

WilliamBuist

Segregating the membership....

Which of these levels is the most serious about business? Why? Which levels would you spend more time with and which would you spend less with? Why?

2 comments