How do you optimize your social media accounts?

SocialOomph simplifies your social media management

Dear Ecademist,

How do you optimize your social media accounts?

Originally known as Tweet Later, enabling a cutting edge way of scheduling your tweets to post in the future, SocialOomph is a service, both free and paid, that offers great and useful productivity solutions for social media users.

Among its many features are the ability to manage many accounts, post scheduling and blog integration.

Many Internet marketers, also Martin Zwilling who has more than 446,000 followers on Twitter, are users of SocialOomph.

In 3 Secrets of a Twitter Madman Eric T. Wagner, Forbes Contributor asked Martin how he get so many followers on Twitter? What is his secret? What strategy did he use to build his following?

"First, I proactively follow as many new people as I can every day - anyone whose profile looks like my target customer, or who talks about targeted subjects in their tweets. This can be done manually with Twitter, but I have also tested other tools, such as TweetAttacks. There are hundreds of tools out there, but the point is to find what works for you and do it on a daily basis."

Second, I provide something of "value" to my followers on a daily basis. I provide up to six tweets daily, with pointers to the "best of the best" articles for entrepreneurs, which are my target customers. The idea is my follower can read my tweet stream and link to a useful, pre-filtered channel of information every day. If your channel is empty for even a few days, people stop following.

To help me do this, I use the service SocialOomph: It automatically sends a welcome message to new followers, and it spreads the tweets out across the day — so they don't all come in a big clump."

What is your Twitter strategy? What tools do you use?

What do you think?

How do you optimize your social media accounts?

Please feel free to comment!

Have a great and happy weekend!

Best,

- Lucas

Join The Swiss Business Club - Join the GuanXi Game Club - Join the Risk Consulting Club - And Join Doing Business Virtually!

Sharon Battershield-Corbin

sharonbattershieldcorbin-260176

How do you optimize your social media accounts?

Hootsuite is great for managing social media but I also like to add comments direct from the different accounts, especially, if they have more than 140chars. I try to post at least 3 times a week and retweet and share others information where possible. Many thanks Sharon virtual neighbour

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Maria del Pilar Diez Calderon

maria-pilardiezcalderon-88003

How do you optimize your social media accounts?

Proactively following target prospects. Answering direct messages. Replying to mentions. Retweeting. Justunfollow provides the number of tweeters who are uninterested, it is quite tragic to read that number.

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Ruth Cheesley - Joomla SEO Specialist

ruthcheesleyjoomlaseospecialist

How do you optimize your social media accounts?

Another vote for Hootsuite, I have used it for some time having originally used Co-Tweet, and find it very powerful. I also love the mobile app, which means I can synchronise my feeds and keep an eye on monitored streams when I am out of the office. I also enrolled on the Hootsuite University and became a Hootsuite Professional which I recommend, it certainly opened up so many areas of Hootsuite I had not even realised existed! Ruth

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Sorin Ocos

sorinocos1-677538

How do you optimize your social media accounts?

Quite challenging question, as many comments above prove it. I do believe what Martin Zwilling use as best practice, secure his success. My personal add is acting as value carrier from one group to another.As many groups I join, gaining and sharing value increases and that makes me happy.

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Susanne Palm

susannepalm-99726

How do you optimize your social media accounts?

Dear Lucas, Thank you for interesting information as always. I'm just learning how to combine Wordpress, Ecademy and Twitter. I hope that work will all go into a Google+ account sooner than later. This is for sure an interesting world, but I can't spend TOO much time in the cyberworld for practical reasons. Kind regards Suz

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Gordon Wheaton

gordonwheaton-294525

How do you optimize your social media accounts?

Good blog Lucas. I actually don't have a Twitter strategy. I don't use it that much. However I do have almost 1300 followers Regards Gordon

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Joseph L. Rosenberg

josephlrosenberg-52374

How do you optimize your social media accounts?

Lucas, I'm experimenting this week with adding people at local Linkedin groups with "add me" threads re twitter to see if first they follow back, and then evaluate results after tax season. joe

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Christopher BABAYODE

christopherbabayode-47596

How do you optimize your social media accounts?

I use it and Hootsuite. I wouldn't say it's as revolutionary as the interviewed guy suggests. There is always the question of quantity over quality to consider too? How many people has this chap formed meaningful relationships with? That would be the litmus test for me.

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Neil Warren

neil-warren-40272

Naymz RepScore

I see the whizz-kids at Naymz have just cottoned on to this vanity angle too, and pinged me in an automated email in the hope that I'd be naive or vain enough to want to pay them to tell me what the last 12 things I did were.

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Neil Warren

neil-warren-40272

And what is THE main point of the internet?

Just before we get too much further with a million opinions, may I introduce an ancient mentor with visionary insight, in the shape of no less a guru than Douglas Adams, of Hitch-Hikers Guide to the Galaxy fame. And way back in 1999, he said... http://www.douglasadams.com/dna/19990901-00-a.htm ...that'll be "To Communicate" then. But NOT if you think "communication" still amounts to telling 446,000 people what YOU think, or do - even briefly (celebs and "media" hubs being the possible exception). Discussions that are not discussions, but long lists of differing opinions (like this could become) being another example of the breed, and why I'm putting this is now, before my Outlook referrals fill up to the point of "disconnect".

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Dallman Ross

dallmanross-527711

How do you optimize your social media accounts?

I mainly use Twitter and private Usenet UNIX-based text newsgroups to interact. For Twitter, my favorites -- and each comes with a free and a paid version -- are ManageFlitter for follower management and BackUpMy.net for backing up my accounts.

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David Winch

davidwinch-91561

How do you optimize your social media accounts?

I've used SocialOomph/TweetLater for several years and it does all that Lucas points out. I choose not to automatically welcome new followers and follow them back. I feel this impersonal 'welcome' can be seen to lack sincerity. As I don't get hundreds each day, I welcome most of them personally and follow back those who say something worth saying, even if I disagree with them. Of course SocialOomph could be used to spam your twitter followers but it does have some intelligence built in (or should that be 'rubs off' from Twitter itself). For example you can only line up 12 future tweets in any hour and if you try to repeat the same tweet during a day, multiple copies are blocked. I also use it to monitor the 'twitterverse' for my top keywords and mentions of my own name. This has led to some interesting new friendships around the world as well as new business. Like most tools, it's useful in the hands of someone who knows what they're doing and uses it wisely.

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Julia McDaid

juliamcdaid-47153

How do you optimize your social media accounts?

I use Hootsuite, which does similar thing, I can see all my accounts in one place, and get it on my phone. I like being able to schedule posts, its much more time efficient, and can be interspersed with live posts where appropriate, it also avoids sending 6 posts at once then nothing all day, which I don't like especially when on the receiving end, even worse when all the tweets come onto things like Facebook ;-)

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Neil Warren

neil-warren-40272

How do you optimize your social media accounts?

I think this is mostly Cold Calling evolving into Spam evolving into Spam+ on Steroids, Lucas, since you asked (and Twitter Madman sounds about right).

0 comments