The next thing you do is considering how many searches that every keyword gets. And, it should be continued with figuring out what the search results actually look like. For a start, you can choose around 5 target keywords. Then, you can continue with more keywords for your campaign optimization. Such realistic and detailed strategies are very important to make progress in page rankings. Therefore, by spending more time to do research to uncover the most attainable and relevant keywords, the quicker it will be to improve the traffic and search engine ranking.