Tom Heinersdorff




Creating™, a repository of high quality original paintings & drawings priced from £100-£1000 searchable online by size, colour, subject, type or price and bought online without the cost of art gallery overhead has been a fascinating challenge! Just to photograph, document and database the 2000 artworks so far and getting a 15 day no quibble return and refund policy to work has led to business structures that are new to art and to me! As John Stocks and I take™ live, my role in life will once again change from the full-time preparation of this new business, to a portfolio existence, where I undertake 2 or several simultaneous assignments. One of these will continue to be as Business Director of™, a business of which I am extremely proud! A CEO will call me in as a strategy consultant or marketing consultant to provide their Board an independent, fact-based vision of how to achieve required progress with their customers and internally, and then to roll up my sleeves and work with them to deliver sales, profits and cash.

More Progress Delivery than Change Management.
If you value real assistance more than thick reports that remain unread, I can help you myself, or through my network. I want to work alongside clients, helping them think through problems, and devise and implement cost-effective and profitable solutions by applying the specialist skills of appropriately selected associates or third parties. I act in an executive - some call it Interim - capacity in most instances, but will effectively and happily work for clients as adviser or executive, board member or manager. Because I understand that ultimately there is virtually no economic or legal difference between work done in one role or another, I am pleased to fit in with the requirements of the client and their situation. Businesses need an effective way forward quickly identified. This needs unusually wide experience which I bring and cultivate. I prefer the stimulus of working for many clients simultaneously (usually charging by the hour, rather than by the day). This approach has the advantage of rapidly applying, expanding and maintaining my experience to the advantage of my clients. My experience of having run companies of all sizes in many countries is useful in:
  • Resolving strategic crises - where to go, how to get there and at what speed.
  • Launches of products and services.
  • Business acceleration - boosting revenue growth, commercial reorganisation.
  • Exit preparation - grooming a company for sale.
  • Turnaround of a company in a cash crisis
  • Where my experience comes from: illustrative clients, assignments from 2005 21st Century Gallery - devising & building innovative online fine art business™ 2005-06 Sure Technologies - security electronics - strategy & marketing advice & assistance 2004-05 Aegis Trust - charity for prevention of genocide - strategy, organisation, fund raising, website 2004-05 Bertelsmann AG - outsourcing - lead generation & M&A support from 2004 Raitzen Technologies - software for Payment Services - business development to Credit Card Acquirers 2003 Fire Service College - international fire training - communication strategy assistance 2003 Energis - fixed line telecommunications - corporate customer research 2003 Natural Environment Research Council / CEH - identifying potential for new technology in Sewage Treatment 2003 Mastercard - assist a bank enter Czech credit card market 2002 Orchid - new furniture retailing concept - Mentor, operational support 2002 Mastercard - global credit card scheme - Advisor - European CRM strategy 2002-04 Gartfield - executive consultancy - Director 2001-02 CallCutter - telecoms reseller - Advisor 2001-02 TBXglobal - technology IP licensing - Director 2001 ServusB2B - e-procurement - Launch sales & marketing support 2001 Cahoot - UK Internet bank - International expansion 2000-01 SMH Associates - risk management consultancy - Strategy & marketing from 2000 John Moodie - inventor - Business Advisor 2000 GP Learning Technologies Inc - IT training - Turnaround 2000 The Stationery Office - UK government publisher - Internet applications 2000 GMX Public Affairs - planning consent support - Mentor, advisor 2000-01 Just Media - international advertising media - Non-Exec. Director 1999-00 - support software for GPs - Pharmaceutical company negotiations 1998-04 METO - Management & Enterprise NTO - Non-Exec. Director 1997-98 Marler Haley - exhibition stand manufacturer - Director - Turnaround 1997-98 IRPC Group - legal telephone consultancy - Chairman 1997 Xanadu/epass- wallet computer - Marketing 1996-02 Wentworth Publishing - Non-Exec. Director 1996-97 Newgate Communications - Mobile telecoms - Advisor 1993-97 National Police Training - Trainer/speaker, advisor Prior career 1993-95 Reed-Elsevier - Reed Exhibition Companies UK - Managing Director 1992-93 SCJohnson Wax Professional Division - Business Director, Europe 1988-92 Citicorp - Diners Club UK - Deputy Managing Director 1985-88 Citicorp - Citibank Italia - Naples - Marketing Director 1984-85 McKinsey & Co - Paris - Consultant 1980-84 Ciba Geigy - Airwick Division - Basel & Paris - Export Marketing & Sales Manager 1975-80 Unilever - Elida Gibbs UK - Management trainee then Brand Manager OTC Pharma., skin-care 1971-75 Oxford University - MA modern history and modern languages Contact Details Tom Heinersdorff mobile +44 7831 255 042 Fax 0870 129 8107 e-mail Been to, even worked in or with most of these countries: create your own visited country map


    LandAds View All